/ Project

Rowden Opticians

Strategy Branding
Content Creation
Videography
Advertising
Website Creation


See The Difference.

Brief

Jeff Rowden has been proudly serving the Somerville community for over 40 years with unique eyewear.


With an increase of online use, he turned to the ACCL team for insight on how to continue the growth of his clientele while maintaining his service integrity.


Rowden Opticians — ACCL Marketing project image

Solutions

With such a rich history it was important for our team to focus on the elegance of the brand. We wanted to showcase the quality of frames as well as the craftsmanship by Jeff and his team.


We worked on photoshoots as well as social strategy.


Our team restructured their online website and helped with local advertising through Google Ads.


  • Rowden Opticians — ACCL Marketing project image

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  • Rowden Opticians — ACCL Marketing project image

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  • Rowden Opticians — ACCL Marketing project image

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Rowden Opticians — ACCL Marketing project image
Rowden Opticians — ACCL Marketing project image
Rowden Opticians — ACCL Marketing project image
Rowden Opticians — ACCL Marketing project image
Rowden Opticians — ACCL Marketing project image
Rowden Opticians — ACCL Marketing project image
Rowden Opticians — ACCL Marketing project image
Rowden Opticians — ACCL Marketing project image

About

Boutique Eye Wear Store Providing Unique Styles to the Local Community.

Credits

Creative Strategy: Cody Lavallee & Avyay Chaganty

Graphic Design: Jeremy Ponce & Mackenzie Farrell
Website Design: James Negri & Mike Lavalle,

Photography/Videography:  Jeremy Ponce, Mackenzie Farrell, Tom Clark

Editing: Tom Clark